Recession: Online Usage Impacted?
Friday, March 21st, 2008In previous blogs (A Brighter Look at an Impending Recession), I’ve written about the recession and it’s affects on not only the US economy but also on online marketing. Well, what once was an “impending” recession is now in high gear, making things even stickier for advertisers, marketers, and businesses alike. So I thought I’d touch base on what the latest word on the street (street, as in, online marketing sources) was. An article by Kevin Lee from ClickZ discusses some basic, yet crucial, ways that online marketing may be affected by the recession: (more…)