Archive for May, 2009

  1. Coming Soon: Facebook Vanity URLs

    Quinn Sheek

    A recent article on TechCrunch announced that Facebook will soon allow users to create a custom vanity URL, much like other social networking sites, including YouTube, MySpace and Twitter. The announcement is expected to be made by Facebook later this week.

    Read the full article…

    [ 1 ] Perspectives

    31May

  2. Online Video Is The Fastest-Growing Medium In The History Of The World

    Jacob Ciha

    Having gone from zero to mass market globally in three short years, online video is the fastest-growing media platform in history, according to a new report from social media research consultancy Trendstream and research firm Lightspeed.

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    No Perspectives

    29May

  3. Time Warner Approves AOL Spin-Off

    Jacob Ciha

    Earlier this year, Time Warner took the first steps toward spinning off AOL. Yesterday the board endorsed that plan and authorized CEO Jeff Bewkes to move forward to jettison its Web advertising and Internet access businesses.

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    No Perspectives

    29May

  4. Local Search Ranking Criteria Survey – Revisited

    Terri Greene

    Last June, I wrote a blog post that outlined the results from the Local Search Ranking Criteria Survey (2008) conducted by David Mihm. Just recently, David Mihm revisited this topic and conducted the survey again. He sent the survey to local search marketing professionals, 27 to be exact. These 27 professionals were asked to rank 49 possible factors that affect local search results on a scale ranging from “very important for ranking well” to “can hurt your ranking/ lead to penalty.” Read the full article…

    No Perspectives

    27May

  5. Click Tracking Modified On Google

    Jacob Ciha

    It appears as though Google is testing a new click tracking method for their search results.  In the past, Google selectively tracked clicks by appending tracking URLs to the search results. Now, it appears as though those tracking URLs are done through JavaScript and are virtually invisible to the end user.

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    No Perspectives

    26May

  6. Wolfram Alpha: Not the Next Google

    Quinn Sheek

    There has been a lot of discussion around the Wolfram Alpha “fact engine” lately, especially since its official launch on May 18th.  Several people are making the mistake of trying to use the new Wolfram Alpha engine as if it were a search engine such as Google or Yahoo.  In reality, the Wolfram Alpha engine is in a completely different category than traditional search engines.

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    No Perspectives

    26May

  7. Live Screenshot

    Microsoft to Present Rebranded Search Product

    Andrea Loar

    In hopes of bettering their competitive advantage in top tier search engines, Microsoft plans to demonstrate their newest search product, “Kumo” next week in San Diego. This highly anticipated upgrade from Live Search is currently in testing phase to be introduced later this year. Microsoft claims that the new engine will crack Google’s dominance in the search engine community by better organizing search results for consumers searching for information.

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    No Perspectives

    26May