I’ve been an adamant Facebook user since its beginning in 2004, when the social media network was used as a tool to help students, faculty, and staff to get to know other people on campus. Now a total of 113 million people in the US interacted with the Facebook service last month. It appears that Facebook has all the momentum right now. Facebook is where Google was five years ago – innovative, redefining the game, and operating on a different set of premises than its competitors. The Facebook network traffic keeps raising, which is showing that Facebook could be a major challenger to the biggest web giants like Google.com, Yahoo.com and MSN.com. Although Facebook is only a toddler compared to the older web giants it seems to be holding its ground and even moving up the traffic ladder.

Graph found on TechCrunch

Why should Google be scared? Well, some say that everything on the Web is better if it’s social. From checking on a stock to trying out a new recipe, internet users would like to see the chatter involved before making a purchase. Google has too many barriers for this social chatter to actually happen, and they are working hard to break those barriers. There is only one problem to this plan: Facebook has already given us a space where those barriers are gone and we have easy contact with our friends, family and every other person out there that may want to comment on our cooking or stock options.

Google beware. Facebook is on its way to becoming ‘The’ social web experience.