Not long ago, Idearc announced it had emerged from bankruptcy as the newly restructured, SuperMedia Inc. R.H. Donnelley announced yesterday that it, too, has successfully exited from Chapter 11 bankruptcy protection under the new name, Dex One Corporation (it will begin trading on the New York Stock exchange under the ticker “DEXO”). The reorganization plan allows the former R.H. Donnelley Corp. to reduce its $12.4 billion debt by $6.4 billion.
The company fell victim to bankruptcy last May after mounting major debt and a heavy decline in Yellow Pages revenue. Under the guidance of a new board of directors, Dex One Corporation will continue striving for the same goals of the original company by continuing to offer its Dex-branded products, including online and mobile search solutions, print Yellow Pages directories, voice-search platforms and pay-per-click networks.
But Dex One also is looking toward a new era as a new company, with hopes of improving its business and offerings to meet the needs of the customers. Dex One’s chief executive David Swanson outlined the goals in an interview with Reuters: “The primary focus of our business today is providing marketing services to local businesses. Yellow Pages is no longer the business, it is just simply a product.”












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