Last month, we released our new-and-improved TMP Directional Marketing/15miles newsletter, StraightForward. For those of you who caught a glimpse of it, kudos to you. Consider yourself one step ahead of the competition. For those of you who missed out, it’s not too late. This week, we’ll be releasing our February newsletter, so there’s still time to get the inside scoop and glide to the front of the pack like Apolo Ohno. For those still interested in seeing what all the buzz was about last month, you can access the January newsletter.

Now that we’ve released the first newsletter for 2010, it’s time to set some expectations. We want to be clear on what this newsletter is, and is not.

Here’s what you should expect from February’s newsletter:

• The latest and greatest in industry news
• A closer look at our poll findings from January
• Information that will help your business goals
• A word from the 15miles president, Gregg Stewart

Here’s what you should NOT expect from February’s newsletter:

• Dancing leprechauns
• Any articles relating to Tiger Woods
• Quantum physics
• A tribute to William Shatner

If that’s not reason enough to subscribe today, just think of all the business-enhancing information your competitors are taking away from this. Stay tuned for this month’s StraightForward newsletter, and be the leader of your industry pack.