Archive for April, 2010

  1. Yelp Meets YellowPages.com In AT&T’s Unveiling of Buzz.com

    Courtney Keller

    Move over Yahoo and Google: Now AT&T has something for consumers to ‘buzz’ about. On Tuesday, after over a year and a half of development, AT&T unveiled their new recommendation service, Buzz.com. The service is essentially a marriage of YellowPages.com and Yelp, pulling users’ existing social graphs and combining them with a traditional location-based business search. Read the full article…

    No Perspectives

    23Apr

  2. 2010 YPA Conference Recap: More Than Meets the Eye

    Jane Wamsley

    As the Yellow Pages industry continues to evolve, so, too, do its major players and interfaces. So it only makes sense, then, that the Yellow Pages Association (YPA) rolled out two new offerings during its appropriately themed “Transformers” conference earlier this week.
    Read the full article…

    No Perspectives

    23Apr

  3. What to “Like” About the Facebook Changes

    Kevin Marsh

    Facebook’s f8 Conference kicked off with the introduction of three key themes: putting people at the center of the Web, making everything instantly sociable and simplicity.

    Together, these themes form a strategy to put Facebook at the forefront of all Internet activity. Or, as Greg Sterling put it, “Facebook is the sun and other sites are its planets.”
      Read the full article…

    [ 2 ] Perspectives

    22Apr

  4. Local Search in a Global Economy

    Cory Grassell

    Global Economy

    For  years, we have heard how our economy is global. Information technology has enabled businesses to be domestically located but still control operations overseas. The Internet and enhanced communication platforms are making it possible to run a business from another hemisphere. We’ve gone the way of digital, computerization, fiber optics, the Internet.
    Read the full article…

    No Perspectives

    22Apr

  5. Mike Flanagan on the Dominance of Facebook

    Jamie LeRoy

    Have you heard the news? Facebook is huge! To say that Facebook is huge does not require any stretch of the imagination. What will require a little faith, though, is saying that Facebook may someday take the reins from Google in terms of unique visitors.

    In his latest Adotas Article, “Facebook Is the Internet?” Mike Flanagan (CEO) dives into how Facebook has become so needed by consumers and brands that it now has more unique visitors than Yahoo! (according to Compete data). It also leads the pack in user engagement over Google, Yahoo! and Bing.
    Read the full article…

    [ 1 ] Perspectives

    21Apr

  6. Is the Recession Over?

    Sherri Albus

    At the beginning of April, the National Bureau of Economic Research had this to say about declaring an end date to the recession: “Although most indicators have turned up, the committee decided that the determination of the trough date on the basis of current data would be premature.” Although there have been some indications that the recession has turned around, the committee stopped short of saying that the recession is over.

    Read the full article…

    No Perspectives

    20Apr

  7. SuperMedia Takes Aim at Connecting Buyers and Sellers

    Jill Jansen

    In an effort to integrate the ever-popular world of social media into the world of Internet Yellow Pages, SuperMedia announced early last week the creation of its new lead-generating social platform called “AskLearnHire.” This platform attempts to connect buyers and sellers throughout the different stages of the purchase process. “AskLearnHire” is (as of now) a series of three category-specific sites that focus on the following: mortgages, heating and air conditioning (HVAC) and house remodeling.
    Read the full article…

    [ 1 ] Perspectives

    20Apr