16Jul

LeAnn Hoksch

Hollywood. They’ll make a movie about anything…even Facebook.

It’s not a heartfelt comedy, a tragic love story or fascinating celebrity’s biography. It’s not even the stereotypical remake that is so hip right now in Hollywood. This fall, Columbia Pictures will release the film “The Social Network”, which documents the founding of social media monster Facebook by Mark Zuckerberg.

Have I sparked your curiosity?  You’re probably wondering why they would make a major motion picture about a social networking site.  Let’s take a minute to determine the profitability of this movie with a few key Facebook statistics:

So, right off the bat, we can estimate that about 76 million loyal Facebookers that will potentially go see a movie about the social media site they use every day. Multiply that by ticket sales, add in the other curious movie-goers out there, and I think we have a profitable movie.

Oscar nod? Probably too soon to know. What we do know is this: In the digital 21st century we live in, we are surrounded daily by reality TV, news, celebrity gossip and much more.  People generally become intrigued by entertainment that reflects their daily lives and in this instance, it’s a movie about the number one social media site. As an avid Facebook user myself, I’m very curious to find out how the site I now visit daily became so mainstream. I can assure you that I will be seeing this film in theaters; what about you?

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There is 1 Perspective

Jamie LeRoyJuly 16th, 2010 at 4:17 pm

I’m definitely going to see this in the theatres.

1. Because even though I don’t respect Mark Z., I respect the actor playing playing him and think he’ll do a great job with that persona.
2. The JT cameo (of course)
3. Because I’m on FB everyday. Even if I don’t agree with the privacy policies…or I think MZ has too much power; I still can’t turn away from it.

Plus – it’s an interesting story. And it has certainly impacted most of our lives on a level that not many brands can do anymore.

I really hope it doesn’t dissapoint. But the question is – Will people come out of that movie having more respect for MZ or less? I think less, based on the previews, but we’ll see.

What’s your Perspective?

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