A new video from 15miles just hit the World Wide Web. Titled “A Crash Course in Local Searchonomics,” this video is an interactive portrayal of how consumers’ search behaviors are changing in a digital-intensive marketplace. As new technology continues to emerge, such behaviors will continue to be impacted. But I’ve said too much; I’m going to let the video say the rest. For future videos from 15miles, subscribe to our channel at YouTube.com/15miles. Read the full article…
Archive for November, 2010
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A Video Crash Course in Local Searchonomics
Cory Grassell
30Nov
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Optimizing Your Page on Google Places
Michael Solms
Everywhere I turn there seems to be another article about Google Places. Well, this blog post is no different. Most of the articles focus on how the integration of Google Places Pages into search-engine results is revolutionizing the search world, as well as how those pages are impacting SEM/SEO efforts. However, I want to take a step back, and focus on the basics from a local business owner’s point of view.
24Nov
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Make Your List, Check It Twice
Cory Grassell
It’s Thanksgiving week, which, ultimately, gives way to the madness of Black Friday and the ensuing holiday-shopping season. As you plan your holiday strategy, try incorporating “The Santa Playbook” into your efforts this year. Just as the jolly, old man makes his list and checks it twice to find out who’s naughty and nice, you should do the same for your business. Read the full article…
22Nov
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3 Great Examples of Viral Marketing Videos
TJ Dinsmoor
These 3 videos provide great examples of what it takes to make a video that can capture the attention of many and market your product in the process. As you look at each of these videos, you will notice they are all very different and invoke different emotions in order to capture the attention of their audience.
19Nov
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Google Hotpot Wants Your Reviews
Caleb Ross
Hotpot is here! What is Hotpot, you ask? That’s a valid question, considering Google is notoriously quiet about unrolling new features. And lately, with Google Instant, Google Instant Preview, and the Google Place Search changes, new features seem to be quietly flooding the landscape.
19Nov
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Google Places: Does Local SEO and Google Boost Make for a Local SEM?
TJ Dinsmoor
Google is making news in the search world, again. In his most recent ClickZ article, “Google Places: Does Local SEO and Google Boost Make for a Local SEM?”, Gregg Stewart, discusses the potential impact Google’s new Place Search and Boost will have on their attempts to grab sales channels and further penetrate the local market.
18Nov
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Just in Time for Black Friday…
Cory Grassell
Just in time for Thanksgiving and the ensuing craze of Black Friday, we have released our StraightForward newsletter for November. If you’re a business owner or marketer looking to capitalize on the power of local search for a boost in holiday sales, you will want to read this issue. In addition to holiday-marketing tips, you will find these features in this month’s edition. Read the full article…
17Nov
