Moderators
TMP Directional Marketing employs industry leading specialists. These individuals bring a variety of experience to both the Search and Directional Marketing space.
Bill Fowle :: Vice President | Search Solutions
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Seasoned Search Expert in support of the strategic acquisition, fulfillment, growth and retention of existing and new business as it relates to search engine marketing client programs. An experienced internet veteran, involved in many areas of online activities and technology, including website architecture, content management system administration, all optimization and search related initiatives. Interest in the development and deployment of information systems and technologies which support internal business operations of an organization, including: database applications, desktop services, website design/development, SEM/SEO, and ecommerce initiatives.
Monica Ho :: Vice President | Marketing & Strategy
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Monica is responsible for the strategy and implementation of all interactive marketing initiatives for the company. Monica has over 9 years of marketing and management experience, including a solid foundation in Internet Advertising Sales and Client Service. She joined TMP Directional Marketing in 1999 and became Senior Director, Marketing & Strategy in 2005.
Liz Serafin :: Senior Product Director | Search Solutions
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Currently leads the TMPDM Paid Search team, which is responsible for the strategic execution of existing client SEM campaigns, and works on paid search strategy development and program recommendations for potential clients with the business development team. Liz is also responsible for SEM product development and training initiatives for TMPDM. Liz is a 10 year veteran of TMP, and has worked specifically in the interactive space for the past 8 years. Previous experience includes Search Engine Optimization (SEO) program management, and online media planning and campaign management, including email marketing, online banner advertising, and lead generation programs. Liz has also previously held positions within client services, and sales and marketing support.
Jason Barrett :: Product Director | Search Solutions
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Jason is a Senior Product Manager with over 10 years of experience in technology and marketing having served in various roles that include Webmaster, Business Systems Analyst, Project Manager, Software Developer Analyst, Consultant, and Business Owner. Before joining TMP he focused primarily on web development, web application development, and all aspects of internet marketing including SEO and PPC. His client contacts have been spread throughout the U.S. and all over the globe in locations such as the UK, Italy, India, China, and Canada. His passion for the search space and hands on experience with clients helps add another key dynamic to our Search Team.
Jason has a BS in Business Administration with a focus on Management Information Systems from Kansas State University. He also has an MBA with a focus on Entrepreneurship from Wichita State University. He is a member of Search Engine Marketing Professional Organization (SEMPO) and is an active writer on several SEO-related blogs including TMPDM’s Search Perspective.