Google recently released a new tool to a limited number of advertisers; Call Metrics. The tool uses Google Voice technology to assign and deliver tracking numbers in the ads. The numbers are assigned at the campaign level and can be used in both full search campaigns and those targeting mobile devices only. Read the full article…
Archive for Education
-
Google Call Metrics
Rebekah Thomas
30Dec
-
Claiming Your Google Maps Listing
Scott Phillips
Commercial business owners of the world, I’m going to give you the best piece of advice you’re going to receive all day. This piece of advice could not only increase your sales but could also prevent your competitors from staking your claim. The advice? Claim your business listing in Google Maps.
24Sep
-
Webinar: How to get ahead of your competition
Jessica Rowe
Searching for new ways to gain an edge on your competition and that next big marketing strategy to improve your position in the marketplace? Then plan to attend this FREE webinar — Competitive Insights: How to Get Yours — sponsored by TMP Directional Marketing.
In this webinar, you will learn various tips to positively impact your business:
- The do’s and don’ts of competitive positioning
- How to leverage your advertising campaign to get ahead of the pack
- The free tools you can use to help positively position yourself
- Ways to enhance your marketing campaign success by looking at the resources fee-for-use solutions agencies typically access
This must-see event takes place on Wednesday, July 15 at 1:00 p.m. CST. Register for free.
09Jul
-
Social Media Goes Mainstream
Scott Phillips
Need proof social media is becoming a vital component of your modern-day marketing mix? Look no further than Birmingham City University. This British university has announced it will begin offering a masters program in social networking at the beginning of 2010. The one-year program will teach students how to use sites like Facebook and Twitter for marketing and communications purposes.
31Mar
-
TMP Directional Marketing’s Free Webinar Series
Terri Greene
TMP Directional Marketing is scheduled to put on two free webinars within the coming months. One will take place on March 18, 2009 and the other on April 18, 2009. The webinar on March 18th will focus on general search industry trends and look back at the first quarter of 2009. The April 18th webinar will focus on online analytics and speak to the importance of having web analytics and how this is beneficial when measuring success of online marketing programs.
03Mar
