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	<title>Local Search Topics &#124; TMP Directional Marketing &#187; Education</title>
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		<title>Google Call Metrics</title>
		<link>http://www.searchperspective.com/2010/12/30/google-call-metrics/</link>
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		<pubDate>Thu, 30 Dec 2010 21:06:41 +0000</pubDate>
		<dc:creator>Rebekah Thomas</dc:creator>
				<category><![CDATA[Education]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Local]]></category>
		<category><![CDATA[POV]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[Search News]]></category>
		<category><![CDATA[iPhone]]></category>

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		<description><![CDATA[Google recently released a new tool to a limited number of advertisers; Call Metrics. The tool uses Google Voice technology to assign and deliver tracking numbers in the ads. The numbers are assigned at the campaign level and can be used in both full search campaigns and those targeting mobile devices only. The missing link [...]]]></description>
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		<title>Claiming Your Google Maps Listing</title>
		<link>http://www.searchperspective.com/2009/09/24/claiming-your-google-maps-listing/</link>
		<comments>http://www.searchperspective.com/2009/09/24/claiming-your-google-maps-listing/#comments</comments>
		<pubDate>Thu, 24 Sep 2009 15:05:37 +0000</pubDate>
		<dc:creator>Scott Phillips</dc:creator>
				<category><![CDATA[Education]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Local]]></category>
		<category><![CDATA[SERP]]></category>
		<category><![CDATA[Universal Search]]></category>
		<category><![CDATA[online marketing]]></category>

		<guid isPermaLink="false">http://www.searchperspective.com/?p=1261</guid>
		<description><![CDATA[Commercial business owners of the world, I&#8217;m going to give you the best piece of advice you&#8217;re going to receive all day. This piece of advice could not only increase your sales but could also prevent your competitors from staking your claim. The advice? Claim your business listing in Google Maps. It sounds easy but [...]]]></description>
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		<title>Webinar: How to get ahead of your competition</title>
		<link>http://www.searchperspective.com/2009/07/09/webinar-how-to-get-ahead-of-your-competition/</link>
		<comments>http://www.searchperspective.com/2009/07/09/webinar-how-to-get-ahead-of-your-competition/#comments</comments>
		<pubDate>Thu, 09 Jul 2009 14:56:06 +0000</pubDate>
		<dc:creator>Jessica Rowe</dc:creator>
				<category><![CDATA[Education]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[tmp directional marketing]]></category>
		<category><![CDATA[tmpdm]]></category>
		<category><![CDATA[webinar]]></category>
		<category><![CDATA[competitive edge]]></category>
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		<guid isPermaLink="false">http://www.searchperspective.com/?p=960</guid>
		<description><![CDATA[Searching for new ways to gain an edge on your competition and that next big marketing strategy to improve your position in the marketplace? Then plan to attend this FREE webinar — Competitive Insights: How to Get Yours — sponsored by TMP Directional Marketing. In this webinar, you will learn various tips to positively impact your [...]]]></description>
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		<title>Social Media Goes Mainstream</title>
		<link>http://www.searchperspective.com/2009/03/31/social-media-goes-mainstream/</link>
		<comments>http://www.searchperspective.com/2009/03/31/social-media-goes-mainstream/#comments</comments>
		<pubDate>Tue, 31 Mar 2009 18:39:27 +0000</pubDate>
		<dc:creator>Scott Phillips</dc:creator>
				<category><![CDATA[Education]]></category>
		<category><![CDATA[Search News]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[search marketing]]></category>

		<guid isPermaLink="false">http://www.searchperspective.com/?p=567</guid>
		<description><![CDATA[Need proof social media is becoming a vital component of your modern-day marketing mix? Look no further than Birmingham City University. This British university has announced it will begin offering a masters program in social networking at the beginning of 2010. The one-year program will teach students how to use sites like Facebook and Twitter [...]]]></description>
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		<title>TMP Directional Marketing’s Free Webinar Series</title>
		<link>http://www.searchperspective.com/2009/03/03/tmp-directional-marketings-free-webinar-series/</link>
		<comments>http://www.searchperspective.com/2009/03/03/tmp-directional-marketings-free-webinar-series/#comments</comments>
		<pubDate>Tue, 03 Mar 2009 23:28:12 +0000</pubDate>
		<dc:creator>Terri Greene</dc:creator>
				<category><![CDATA[Education]]></category>
		<category><![CDATA[Search News]]></category>
		<category><![CDATA[online marketing]]></category>

		<guid isPermaLink="false">http://www.searchperspective.com/?p=468</guid>
		<description><![CDATA[TMP Directional Marketing is scheduled to put on two free webinars within the coming months. One will take place on March 18, 2009 and the other on April 18, 2009. The webinar on March 18th will focus on general search industry trends and look back at the first quarter of 2009. The April 18th webinar [...]]]></description>
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