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	<title>Local Search Topics &#124; TMP Directional Marketing &#187; Ratings &amp; Reviews</title>
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		<title>Foursquare Unveils &#8220;Explore&#8221; Recommendation Feature</title>
		<link>http://www.searchperspective.com/2011/03/24/foursquare-unveils-explore-recommendation-feature/</link>
		<comments>http://www.searchperspective.com/2011/03/24/foursquare-unveils-explore-recommendation-feature/#comments</comments>
		<pubDate>Thu, 24 Mar 2011 13:39:13 +0000</pubDate>
		<dc:creator>Joanna J. Cheney</dc:creator>
				<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Ratings & Reviews]]></category>
		<category><![CDATA[foursquare]]></category>
		<category><![CDATA[Android]]></category>
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		<category><![CDATA[check-in applications]]></category>
		<category><![CDATA[check-in apps]]></category>
		<category><![CDATA[consumer ratings]]></category>
		<category><![CDATA[Foursquare explore]]></category>
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		<category><![CDATA[mobile apps]]></category>
		<category><![CDATA[ratings and reviews]]></category>

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		<description><![CDATA[The new "Explore" feature on Foursquare's 3.0 version of its app will tell you new places you should try and why. Find out how it works and what implications it may have from a search perspective.]]></description>
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		<title>Review Sites: Too Legit To Quit</title>
		<link>http://www.searchperspective.com/2011/03/23/review-sites-too-legit-to-quit/</link>
		<comments>http://www.searchperspective.com/2011/03/23/review-sites-too-legit-to-quit/#comments</comments>
		<pubDate>Wed, 23 Mar 2011 20:36:17 +0000</pubDate>
		<dc:creator>Brittany Meye</dc:creator>
				<category><![CDATA[15miles]]></category>
		<category><![CDATA[POV]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Ratings & Reviews]]></category>
		<category><![CDATA[Adotas]]></category>
		<category><![CDATA[adotas article]]></category>
		<category><![CDATA[Mike Flanagan]]></category>
		<category><![CDATA[ratings]]></category>
		<category><![CDATA[review sites]]></category>
		<category><![CDATA[reviews]]></category>
		<category><![CDATA[tmp directional marketing]]></category>
		<category><![CDATA[tmpdm]]></category>
		<category><![CDATA[user generated content]]></category>
		<category><![CDATA[user ratings & reviews]]></category>
		<category><![CDATA[user reviews]]></category>

		<guid isPermaLink="false">http://www.searchperspective.com/?p=5522</guid>
		<description><![CDATA[Is the information posted on review sites legitimate? Mike Flanagan, TMPDM/15miles CEO, hammers out the answers to this question and more in his latest Adotas article, “Review Sites: Too Legit to Quit”]]></description>
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		<title>Gregg Stewart to Speak at 2011 SMX West</title>
		<link>http://www.searchperspective.com/2011/02/14/gregg-stewart-to-speak-at-2011-smx-west/</link>
		<comments>http://www.searchperspective.com/2011/02/14/gregg-stewart-to-speak-at-2011-smx-west/#comments</comments>
		<pubDate>Mon, 14 Feb 2011 20:12:21 +0000</pubDate>
		<dc:creator>Ben Schulz</dc:creator>
				<category><![CDATA[15miles]]></category>
		<category><![CDATA[Conference]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Local]]></category>
		<category><![CDATA[Places]]></category>
		<category><![CDATA[Ratings & Reviews]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[Google Places]]></category>
		<category><![CDATA[gregg stewart]]></category>
		<category><![CDATA[ratings and reviews]]></category>

		<guid isPermaLink="false">http://www.searchperspective.com/?p=4989</guid>
		<description><![CDATA[Gregg Stewart of 15miles will be talking about Google Place Pages and the importance of ratings and reviews at the 2011 SMX West conference.]]></description>
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		<title>Cross-Channel Marketing: Super Bowl and Beyond</title>
		<link>http://www.searchperspective.com/2011/02/04/cross-channel-marketing-super-bowl-and-beyond/</link>
		<comments>http://www.searchperspective.com/2011/02/04/cross-channel-marketing-super-bowl-and-beyond/#comments</comments>
		<pubDate>Fri, 04 Feb 2011 16:22:39 +0000</pubDate>
		<dc:creator>Rebekah Thomas</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[POV]]></category>
		<category><![CDATA[Ratings & Reviews]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Social Search Optimization]]></category>
		<category><![CDATA[Web Analytics]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[online marketing]]></category>

		<guid isPermaLink="false">http://www.searchperspective.com/?p=4943</guid>
		<description><![CDATA[A question from one of my clients reminded me yesterday of one principle that’s easy to forget when focusing mainly on one facet of online marketing day in and day out. Funnily enough, this principle hangs above my desk splashed across my college degree in bright purple letters: Integrated Marketing Communication; such a buzz phrase [...]]]></description>
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		<title>Reverse SEM and SEO</title>
		<link>http://www.searchperspective.com/2011/01/18/reverse-sem-and-seo/</link>
		<comments>http://www.searchperspective.com/2011/01/18/reverse-sem-and-seo/#comments</comments>
		<pubDate>Tue, 18 Jan 2011 17:47:55 +0000</pubDate>
		<dc:creator>Sherri Albus</dc:creator>
				<category><![CDATA[15miles]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Ratings & Reviews]]></category>
		<category><![CDATA[Reputation Management]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[blog]]></category>

		<guid isPermaLink="false">http://www.searchperspective.com/?p=4648</guid>
		<description><![CDATA[With blogs and online reviews so prevalent, as well as an integral part of consumers’ purchasing decisions, companies are relying on reverse SEO and SEM tactics when dealing with negative publicity. Before making a purchase or using a service, consumers are increasingly likely to research the company online and read the reviews of other customers.  [...]]]></description>
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		<title>Attract Local Searches and Boost Search Results Rankings</title>
		<link>http://www.searchperspective.com/2010/12/16/attract-local-searches-and-boost-search-results-rankings/</link>
		<comments>http://www.searchperspective.com/2010/12/16/attract-local-searches-and-boost-search-results-rankings/#comments</comments>
		<pubDate>Thu, 16 Dec 2010 22:29:35 +0000</pubDate>
		<dc:creator>Jill Jansen</dc:creator>
				<category><![CDATA[Local]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Ratings & Reviews]]></category>
		<category><![CDATA[15miles]]></category>
		<category><![CDATA[ClickZ]]></category>
		<category><![CDATA[comScore]]></category>
		<category><![CDATA[gregg stewart]]></category>
		<category><![CDATA[local search]]></category>
		<category><![CDATA[local search usage study]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[tmp directional marketing]]></category>

		<guid isPermaLink="false">http://www.searchperspective.com/?p=4565</guid>
		<description><![CDATA[Gregg Stewart discusses the role ratings and reviews play in local search, both in terms of consumers and search results rankings, in his latest ClickZ article.]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Google Hotpot Wants Your Reviews</title>
		<link>http://www.searchperspective.com/2010/11/19/google-hotpot-wants-your-reviews/</link>
		<comments>http://www.searchperspective.com/2010/11/19/google-hotpot-wants-your-reviews/#comments</comments>
		<pubDate>Fri, 19 Nov 2010 19:26:38 +0000</pubDate>
		<dc:creator>Caleb Ross</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Local]]></category>
		<category><![CDATA[Local Business Center]]></category>
		<category><![CDATA[Places]]></category>
		<category><![CDATA[Ratings & Reviews]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.searchperspective.com/?p=4462</guid>
		<description><![CDATA[Hotpot is here! What is Hotpot, you ask? That’s a valid question, considering Google is notoriously quiet about unrolling new features. And lately, with Google Instant, Google Instant Preview, and the Google Place Search changes, new features seem to be quietly flooding the landscape. Hotpot acts as a central hub for users to review local [...]]]></description>
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