Today, Google announced the release of Think Quarterly, a new venture in print publishing. At 68 pages, it resembles 
an academic journal, although Think Quarterly is described by Google as a “short book about data.” The publication is based out of the UK and was physically sent to a select 1,500 UK partners and advertisers. For the rest of us, Google has made the book’s contents available online. Matt Brittin, Google’s Managing Director of UK & Ireland Operations, describes the publication as “…a breathing space in a busy world. It’s a place to take time out and consider what’s happening and why it matters.”
Archive for Search Engine Strategies (SES)
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Think Quarterly, Google’s New Publication
Sarah Shepich
24Mar
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See you in New York – 15miles will be at SES New York
LeAnn Hoksch
We’re hitting the ground running at SES New York March 21-25. There’s a lot to see and do, so here’s where you can find us:
When: Wednesday, March 23, 1:40-2:00pm
What: Local Place Pages – What Every Marketer Needs to Know
Monica Ho, SVP of Marketing, will tackle local listings, their value in the marketplace, key sites and most importantly, how to claim your listing. In addition to gaining some knowledge of local listings, you’ll be able to enter into a raffle to win 1-year of Google Place Page optimization for one business listing ($600 value). Read the full article…01Mar
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15miles President to Speak at SES San Diego
Ben Schulz
15miles President Gregg Stewart will be speaking at SES Conference and Expo on February 10, 2011. The talk, titled “Local + Social: The Future of Promotions,” will focus on the following:
- Using the right data-feed services for mass local listings online
- The mobile Web
- Which social-networking features have the greatest effect on local-search marketing
19Jan
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Reflections on SES San Francisco
Liz Serafin
I had the opportunity to attend the Search Engine Strategies conference the week of August 16th in San Francisco, and now, approximately a week later, as I review the conference materials, my mess of scribbled notes, and the slew of tweets highlighting those nuggets of information shared by various speakers during the show, I find myself in a reflection mode. What did I learn? What value did I take away from the conference? To sum it up, the key message that I walked away with, is that the space is changing… and QUICKLY, and as marketers, we need to adapt, test, and innovate if we are to help define future strategies. Read the full article…
28Aug
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SES San Francisco iPad Clue #4
Jessica Rowe
The letter is “H.” Two more clues to come.
Want to learn what this is all about? Visit http://bit.ly/9PfyUF for more info and play along.
18Aug
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SES New York 2010: A Recap
Quinn Sheek
The tone from the presenters and attendees at SES New York this March was excited and eager. The changes in the search space from a year ago had people enthusiastic to learn new and innovative ways to share their business or their client’s business across new platforms, many of those platforms being social. Although so much has changed over the past year, it was apparent that the same general best practice principals apply across platforms new and old. While people are using different online mediums to access information, shop and find entertainment, you still have to consider the audience you are targeting and make sure that they are an integral part of your processes when marketing your business on the web.
07Apr
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Bing Announces New Map Applications, Including Foursquare Integration
Quinn Sheek
This morning at SES New York, Bing announced several new Map applications, including a partnership with Foursquare to provide real-time map overlays. This advancement in local search comes at a time when we are seeing several applications with Twitter integration, but Bing’s venture with Foursquare is something that provides a whole new level of local insight.
25Mar
