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	<title>Local Search Topics &#124; TMP Directional Marketing &#187; SEO</title>
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		<title>GOOGLE ANALYTICS GETS A FACELIFT</title>
		<link>http://www.searchperspective.com/2011/03/23/google-analytics-gets-a-facelift/</link>
		<comments>http://www.searchperspective.com/2011/03/23/google-analytics-gets-a-facelift/#comments</comments>
		<pubDate>Wed, 23 Mar 2011 18:08:37 +0000</pubDate>
		<dc:creator>Jon Legler</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Tools]]></category>
		<category><![CDATA[Web Analytics]]></category>

		<guid isPermaLink="false">http://www.searchperspective.com/?p=5533</guid>
		<description><![CDATA[Spring is in the air, and Google is doing a little bit of cleaning up. Recently they announced an updated release of Google Analytics that is currently in Beta. This release includes a drastic change for the look and feel of the interface, as well as some hierarchical changes that allow for a deeper level [...]]]></description>
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		<title>You charge too much for SEO&#8230;</title>
		<link>http://www.searchperspective.com/2011/02/15/you-charge-too-much-for-seo/</link>
		<comments>http://www.searchperspective.com/2011/02/15/you-charge-too-much-for-seo/#comments</comments>
		<pubDate>Tue, 15 Feb 2011 17:41:57 +0000</pubDate>
		<dc:creator>Steve Haar</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.searchperspective.com/?p=5003</guid>
		<description><![CDATA[There is no way around the truth: Search Engine Marketing is not rocket science, it is hard work. In the past, I have described it as a tactile activity... you cannot auto generate content, websites and links and not have a negative result somewhere down the line.]]></description>
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		<slash:comments>4</slash:comments>
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		<title>15miles Ranked as One of the Top Local Search Marketing Providers in the World</title>
		<link>http://www.searchperspective.com/2011/01/28/15miles-ranked-as-one-of-the-top-local-search-marketing-providers-in-the-world/</link>
		<comments>http://www.searchperspective.com/2011/01/28/15miles-ranked-as-one-of-the-top-local-search-marketing-providers-in-the-world/#comments</comments>
		<pubDate>Fri, 28 Jan 2011 22:07:14 +0000</pubDate>
		<dc:creator>Kyle O'Boyle</dc:creator>
				<category><![CDATA[15miles]]></category>
		<category><![CDATA[Awards]]></category>
		<category><![CDATA[Local]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Search News]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[gregg stewart]]></category>
		<category><![CDATA[local search]]></category>
		<category><![CDATA[local search rankings]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[searchonomics]]></category>
		<category><![CDATA[topseos.com]]></category>

		<guid isPermaLink="false">http://www.searchperspective.com/?p=4866</guid>
		<description><![CDATA[The results are in, 15miles has been ranked as one of the top local search marketing companies in the world by topseos.com for January 2011. The ranking report took into account thousands of local search providers worldwide with 15miles garnishing a slot in the top 3.]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Reverse SEM and SEO</title>
		<link>http://www.searchperspective.com/2011/01/18/reverse-sem-and-seo/</link>
		<comments>http://www.searchperspective.com/2011/01/18/reverse-sem-and-seo/#comments</comments>
		<pubDate>Tue, 18 Jan 2011 17:47:55 +0000</pubDate>
		<dc:creator>Sherri Albus</dc:creator>
				<category><![CDATA[15miles]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Ratings & Reviews]]></category>
		<category><![CDATA[Reputation Management]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[blog]]></category>

		<guid isPermaLink="false">http://www.searchperspective.com/?p=4648</guid>
		<description><![CDATA[With blogs and online reviews so prevalent, as well as an integral part of consumers’ purchasing decisions, companies are relying on reverse SEO and SEM tactics when dealing with negative publicity. Before making a purchase or using a service, consumers are increasingly likely to research the company online and read the reviews of other customers.  [...]]]></description>
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		<title>SEO in 2011</title>
		<link>http://www.searchperspective.com/2011/01/03/seo-in-2011/</link>
		<comments>http://www.searchperspective.com/2011/01/03/seo-in-2011/#comments</comments>
		<pubDate>Mon, 03 Jan 2011 20:57:47 +0000</pubDate>
		<dc:creator>Jason Barrett</dc:creator>
				<category><![CDATA[Jason Barrett]]></category>
		<category><![CDATA[POV]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Bing/Yahoo]]></category>
		<category><![CDATA[Google Places]]></category>
		<category><![CDATA[Marissa Mayer]]></category>
		<category><![CDATA[Places Search]]></category>

		<guid isPermaLink="false">http://www.searchperspective.com/?p=4609</guid>
		<description><![CDATA[As a Director of Product for 15miles, with specific focus on SEO, Social Media, and Local Listings Management (think Google Places), I have access to numerous clients, their analytics, conversion data, marketing strategies, and much more. It is my job to stay finely tuned to the space within which we operate. That has me attending [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Google Places: Does Local SEO and Google Boost Make for a Local SEM?</title>
		<link>http://www.searchperspective.com/2010/11/18/google-places-does-local-seo-and-google-boost-make-for-a-local-sem/</link>
		<comments>http://www.searchperspective.com/2010/11/18/google-places-does-local-seo-and-google-boost-make-for-a-local-sem/#comments</comments>
		<pubDate>Thu, 18 Nov 2010 18:59:13 +0000</pubDate>
		<dc:creator>TJ Dinsmoor</dc:creator>
				<category><![CDATA[15miles]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Places]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[SERP]]></category>
		<category><![CDATA[ClickZ]]></category>
		<category><![CDATA[Google Boost]]></category>
		<category><![CDATA[Google Places]]></category>
		<category><![CDATA[local search]]></category>

		<guid isPermaLink="false">http://www.searchperspective.com/?p=4448</guid>
		<description><![CDATA[Changes to Google's Place Search and Google Boost provide leverage for local businesses to be rewarded in organic and paid positioning. Gregg Stewart, President of 15miles, explains how these changes can also help Google grow and gain market share within the local search marketplace.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Bye Bye 7 Pack, Hello Google Place search</title>
		<link>http://www.searchperspective.com/2010/10/27/bye-bye-7-pack-hello-google-place-search/</link>
		<comments>http://www.searchperspective.com/2010/10/27/bye-bye-7-pack-hello-google-place-search/#comments</comments>
		<pubDate>Wed, 27 Oct 2010 21:03:58 +0000</pubDate>
		<dc:creator>LeAnn Hoksch</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Places]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[SERP]]></category>
		<category><![CDATA[7-Pack]]></category>
		<category><![CDATA[Google Places]]></category>
		<category><![CDATA[google SERP]]></category>
		<category><![CDATA[Google SERPs]]></category>
		<category><![CDATA[map pack]]></category>

		<guid isPermaLink="false">http://www.searchperspective.com/?p=4288</guid>
		<description><![CDATA[Google officially rolled out the integration of Places into their search results.  According to Google’s blog, they will be including Places automatically in search results when they predict you are looking for local information. ]]></description>
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		<slash:comments>1</slash:comments>
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