It looks like flying the friendly skies may have gotten easier for fans of Delta Air Lines, thanks, in part, to a new partnership with Facebook. It was announced yesterday that Delta launched a new “Ticket Window” tool on its Facebook page, which now allows passengers to book flights directly without leaving the social-media site. This move is the first for any major airline, although many airlines have had major success using social-media platforms (i.e., Twitter and Facebook).
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Archive for Social Networking
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Delta Aims for the Sky With New Facebook Partnership
Jill Jansen
13Aug
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Is Social Media Trustworthy? The Results Are In!
Brittany Meye
It’s easy to tell businesses that social media is an important part of an effective local search campaign, but whether or not consumers are finding this information trustworthy is the real question. eMarketer’s “What Makes Social Media Trustworthy” provides its latest results for social media; it measures the sources and features for which users perceive information to be most trustworthy.
Read the full article…13Aug
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What’s Happening With Twitter?
LeAnn Hoksch
Twitter, the real-time information network that provides users ongoing engagement with each other, has recently monetized their natural feed through a combination of promoted tweets, trends and even one particular feed (@earlybird) that retweets special offers. Back in April when Twitter began offering these paid placements, some pretty big names signed on, including Sony Pictures, Red Bull, Starbucks and Best Buy.
Read the full article…12Aug
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Drawing Conclusions: Social-Media Dos and Don’ts
Cory Grassell
As more clients venture into the evolving, expanding and sometimes-unchartered world of social media, a common question we hear is:
“Should our business have a social presence online just to have one, even if we don’t develop or update it?”
The short answer is “no,” but let’s delve deeper into why this is not recommended.
Read the full article…26Jul
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Google Me Versus Facebook?
Brittany Meye
This short little tweet was posted late Saturday night from Kevin Rose, the founder of Digg:

Is Google really going to try and compete with Facebook? If the rumors are true, then Google really has some work to do. Rumored to be called “Google Me,” the site would be faced with the challenge of converting avid and established Facebook users. Read the full article…
01Jul
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Is CEO Mike Flanagan Looking for a New Job?
Cory Grassell
CEO Mike Flanagan has high aspirations of becoming mayor. Has he finally tossed his hat into the ring? While his dedication has poised him for a serious mayoral run, his campaign is nothing political. He simply wants to retain the elite “mayor” status of his local park. Via foursquare, Flanagan recently became mayor of said park, only to be ousted by another frequent visitor, who checked in more often through the popular social site on the mobile Web.
That having been said written, foursquare is in serious contention for the local-search marketshare. Read the full article…
21May
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Beyond “Like”: Facebook’s New Enhancements
Michael Kust
Last week, Kevin Marsh wrote a blog entry discussing some new developments announced by Facebook at the f8 Conference. These changes not only affect the way people use Facebook but also the way people find relevant information on the Internet as a whole. Facebook is essentially attempting to connect itself with all websites on the Internet, and, given its popularity and large user base, it just may be able to pull this off.
Read the full article…26Apr
